Aim And Scope

Articles accepted at JURIMAB are scientific articles that are the result of quantitative, qualitative research, or literature review within the scope of management science and accounting or are still scientific studies in the four main clusters of Pradita University, namely Business Management, Retail Management, Accounting and Tourism Management. Manuscripts that will be processed and published are original works from researchers that have never been published in other media. JURIMAB targets scientific manuscripts that emphasize innovation in the following areas:

  • Digital-based marketing management science and the latest media
  • Financial management science (both corporate finance and investment management)
  • Human resource management science, development and organizational culture in the digital technology era
  • Operational management science that implements ERP and Systems in business processes
  • Strategic management studies and digital innovation in business
  • Retail management science that emphasizes the shopping experience and the development of consumer-oriented innovations
  • Accounting science in the development of accounting systems and audit practices and digital-based taxation
  • Tourism and service management science that emphasizes the unique consumer experience in the digital era
  • Management science for the management of areas, cities and commercial areas of the area development business